Swarnim Ayu provides care for elderly parents at home across Delhi NCR, so seniors get the support they need without leaving familiar surroundings. Many families looking for help assume an old age home is their only option, and Swarnim Ayu wanted a steady flow of enquiries from families who would rather keep their parents at home.

Mind Web Solutions runs Swarnim Ayu’s Google and Meta ads. We built a dedicated landing page for the Google campaigns with one job: getting families to call or enquire, using messaging that presents care at home as a real alternative to an old age home. Search campaigns target the phrases families actually use, including local variations like Gurgaon and Gurugram, while Meta ads reach adult children who are thinking about their parents’ care, often before they start searching.

Everything runs on a structured 100-day advertising plan, with clear goals for each phase, and weekly reports keep the Swarnim Ayu team up to date on leads, spend, and what’s working.