How To Reduce Spam Score Of Website
Here’s how spam score is evaluated-
- A spam score of 0 to 31 percent is low.
- A spam score of 31 to 60 percent is normal.
- A spam score of 61 to 100 percent is high.
If your website’s spam score is high its ranking in Google searches may drop, so you may have to implement the following changes in your website to make sure it gets ranked higher in Google searches.
Site Link Diversity And Domain Name Factors
A low site link diversity means that the website has very few links or referring domains. If the site link diversity of your website is low, it may enhance the spam score of your website. So it is preferred to increase the referring domains on your website.
Certain domain extensions are frequently used by spammy sites so it is best to avoid using these extensions. To prevent an increase in your website’s spam score you should use domain extensions like .com, or .co.in.
Content Quality: Thin Content Vs. Rich Content
It is a good practice to include rich content with appropriate keywords in your posts. Thin content with inappropriate keywords is usually considered spam and may increase the spam score of your website. So posting content with high-quality keywords that improve the overall user experience is essential to reduce the spam score.
Anchor Text And External Link Practices
Keywords with a high CPC with anchor text are used by most spammy sites to get ranked higher in Google searches. So it is important to avoid this and add only appropriate external links to mitigate the spam score of your website.
Installing SSL Certificates
A website without an SSL Certificate is considered spam by Google as it is unsecured and an easy target for hackers and spammers. Hence installing an SSL certificate will enhance the security of your website and mitigate the spam score.
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Reducing External Links In Navigation
It is crucial to include external links in your content but it should be balanced according to your content. If you add 8-10 external links in a post of 500 words it is considered spam and will contribute to an elevation in your website’s spam score.
Importance Of Contact Information And Legitimate Domain Features
Spam sites rarely have contact information like Email, Contact Information, or LinkedIn profile of the business. So it is advisable to include your contact information to reduce the spam score of your website.
The number of vowels should be less in the domain name, as well as the length of the name should be less, and the domain name should not contain numbers as all this is considered spam by Google and could potentially elevate your website’s spam score.
Avoiding Black Hat Seo Techniques
Using Black Hat SEO Techniques may help you rank higher in the short term. However, once Google detects these techniques your website will get penalized and it is difficult to reduce the spam score of your website once it is under the radar of Google. So it is advised not to use Black Hat SEO Techniques to rank higher in Google Searches.
Creating Quality Backlinks
It is important to use backlinks to reputable websites to rank higher in Google searches. The large number of quality backlinks may help Google identify your website as authentic and push it higher in the Google search.
Effective Use Of Keywords And Meta Tags
It is crucial to incorporate crucial keywords and meta tags to rank higher in Google Search. However, adding too many keywords may lead to being flagged as a spam website, so it is crucial to use keywords but it should be done in moderation.
How Spam Score Is Calculated Of A Domain?
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To calculate the spam score of a domain the API calculates the spam score for each page within the domain and then its average is taken to find the spam score of the entire domain. If you want to check spam score of your website you can visit websiteseochecker, which is a tool that will show the spam score of your website.
How Spam Scores Affect SEO And Website Ranking
A high spam score has an adverse negative effect on the SEO as well as the ranking of a website on Google search. SEO is all about optimizing your website so that it gets ranked higher in the Google search and a high spam score does the opposite.
If the spam score of your website is high Google considers it a spam site and avoids ranking it higher on Google search to enhance the user experience
How To Maintain A Website So That Your Spam Score Does Not Increase
A website needs regular maintenance and it’s also necessary to keep an eye on spam scores since it is crucial in determining the performance of a website. So it is a necessity to mitigate the spam score of a website.
Regular Monitoring Of Spam Scores
It is crucial to check the spam score of your website regularly to ensure that the content you put out is not being flagged as spam and ranking high in Google searches. If the spam score of your website is high it is essential to implement appropriate measures to diminish it.
Updating Website Features And Content Regularly
Regular updation of features and content of a website makes it appropriate to enhance user experience. Google does not flag websites that are updated regularly as spam websites. So the spam score of a website is mitigated by updating it frequently.
Balancing Do-Follow And No-Follow Links
It is crucial to balance do-follow and no-follow links in a ratio of 50:50 to minimize the likelihood of being marked as a spam website.
Ensuring A Diverse And Healthy Link Profile
It is vital to add links to external websites for optimization of the content you post, however, do not add unnecessary links. The number of external links should be balanced with the quality of the content you post. So that the content does not get flagged as spam leading to a rise in spam score.
Frequently Asked Questions About How To Reduce Spam Score Of Website
The numerous ways to reduce the spam score of a website are-
- Maintaining site link diversity and domain name factors
- Maintaining the quality of content
- Proper anchor text and external link practices
- Installing SSL certificates
- Reducing external links in navigation
- Avoiding Black Hat SEO Techniques
- Creating quality backlinks
- Effective use of keywords and meta-tags
Search Engines like Google use various algorithms and APIs to calculate the spam score of a website by analyzing the site’s content and backlink profile and numerous other factors.
High spam scores may reduce the optimization of a website and lead to a fall in the ranking of the website in the Google search.